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Nintendo ad buy shows it really wanted you to buy a Switch Lite before Animal Crossing dropped

Guest Nintendo crushed the competition for recent gaming industry TV advertising, with its ads accounting for

What does TV viewing look like for advertisers on a weekend in March with no live sports?

Cable news and reruns of procedural dramas delivered big, but sports reruns also loomed large.

TV advertising deal-making could be pushed back amid coronavirus outbreak

The pandemic could be the catalyst to move to a calendar upfront.

Johannes Leonardo’s Jan Jacobs on F1 racing, surfing—and trading the ocean for advertising

The agency's co-founder and CCO talks about the tug of war between his two passions on this episode of th

Spanish agencies unite to use power of advertising in fight against coronavirus

#PararParaSeguir, meaning 'stop to continue', involves 35 agencies and five industry bodies.

Upfront upheaval ahead and Ad Age Remotely goes daily: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If yo

'We're figuring it out day by day': Media faces extreme uncertainty in the wake of ad pullbacks

Media companies want to keep ad dollars in place to protect their businesses, but they also want to appease ad

How To Strengthen Facebook Advertising Amid the Coronavirus

Uncertainty has left many marketers unsure of how to proceed during this constantly changing environment. At P

There've Been At Least 5,000 Cases Of Price Gouging At US Stores Amid COVID-19 Outbreak

One store advertised hand sanitizer at $60 a bottle. Another was accused of hawking it at $1 a squirt. Chain..


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Today's Quote...

“The long habit of living indisposeth us for dying.”

Sir Thomas Browne